Turn paid traffic into customers with a proactive AI shopping assistant
It reads shopper behavior, surfaces the hesitation behind every session, and steps in with the right guidance before intent disappears.

Aura Connect
Free to installGo live in minutes. Improve conversion without adding more ad spend.
Choose your industry
Meet every shopper at their level
Beginners need confidence. Experts need precision. AuraConnect adapts the questions, explanations, and recommendations to the shopper’s experience and goals.
- Skill-level routing
Beginner, intermediate, or performance-focused.
- Goal-led discovery
Train faster, recover better, play longer, or start safely.
Turn performance questions into confident decisions
Weight, terrain, training frequency, body measurements, and experience level all change the right recommendation. AuraConnect connects product data to the shopper’s real-world use.
- Fit and performance matching
Recommend based on body, activity, and environment.
- Explain the tradeoff
Stability vs speed, comfort vs responsiveness, durability vs weight.
Build the kit around the activity
Recommend what the shopper will actually need for the session, season, or event—from hydration and protection to recovery and replacement parts.
- Activity bundles
A trail run, first gym setup, race day, or weekend hike.
- Lifecycle prompts
Suggest consumables and replacements at the right time.
Use the shopper’s goal to bring them back
Sports purchases are tied to a plan—a race, a trip, a season, or a new routine. Recovery works best when AuraConnect reconnects the product to that goal.
- Event-aware reassurance
Confirm delivery timing or availability before the target date.
- Performance confidence
Restate why the chosen product fits the shopper’s activity and level.
Technical foundation
One commerce engine, tuned to the product knowledge and buying friction in each category.
Shopify-native deployment
One-click authorization with product, inventory, customer, and order context connected automatically.
Real-time behavior signals
Uses page views, dwell time, repeat visits, cart activity, and checkout events to decide when to engage.
Brand-controlled guardrails
Configure tone, priorities, frequency limits, product exclusions, promotion rules, and escalation logic.
Knowledge that improves
Ingest URLs and files, sync catalog changes, and surface knowledge gaps found in shopper conversations.
Activity and skill profiling
Adapts recommendations to experience, goals, terrain, frequency, body measurements, and use conditions.
Performance-fit logic
Connects technical product attributes to real-world outcomes such as stability, speed, comfort, and durability.




